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News analysis

UK standards authority challenges CBD product marketing disguised as content

Written by || 28th October 2022 || News analysis | Cannabinoids | Health and science | Marketing and retailing | Regulation and legislation | GeographiesEurope United Kingdom

The UK Advertising Standards Authority (ASA) has taken action on CBD product marketing, targeting a series of advertorials produced by Consumer Logic Research specifically promoting two brands.

The two brands – Blessed CBD and Vibes CBD – were listed either first or second across the three advertorials purporting to review the six best CBD oils available in the UK.

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Freddie Dawson

Senior news editor
Freddie studied at King’s College, London and City University and worked for publications including The Times, The Malay Mail, PathfinderBuzz and Solar Summary before joining the ECigIntelligence team. He has extensive experience in covering fast-moving consumer goods (FMCG), manufacturing and technological innovation.

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