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A TV advertising campaign for US company cbdMD demonstrates how attitudes towards CBD products are slowly changing in advertising circles – but also how much work remains to be done
Britain’s newfound enthusiasm for CBD products has joined with the passion for alcohol, with some companies are aiming to capitalise on the trend for “drinking less but drinking better” by launching CBD spirits, especially gin
Regional wholesale pricing analysis for refined oil as well as our impartial insights to help you effectively make data-backed decisions.
CBD firms are expanding their reach into the wellness market via company acquisitions, distribution deals and new product launches
The average price changes for standard and specialist CBD oils in the UK.
CBD-Intel managing director, Tim Phillips, discusses the main facts and issues surrounding CBD and Novel Food status in European markets. He presents the key aspects of the delay, the political issues and the impacts released on the European level and the future challenges for the sector.
The percentage of price reductions for brands and products within prominent CBD categories in the Netherlands.
An analysis of the available CBD products in Switzerland and the up and coming product categories.
Expansion plans by two major players suggest confidence in the future of the CBD market in the UK, with one anticipating a continuing rise in sales driven by reactions to the COVID-19 pandemic
An analysis of the new CBD products launched in Greece and the up and coming product categories.
A group of tobacco retailers have written to the Italian Tobacconists Federation (FIT) asking it to push for a state monopoly on the sale of CBD flowers
The product offerings of US CBD brands per product category, and how they have changed this quarter.
Maria Alejandra Estanga, one of CBD-Intel’s market analysts, presented the latest CBD market trends & country comparison at the CBD live during VOXPO – Virtual Online Vape & CBD Expo on 31st July.
A US CBD company has taken an unusual approach to advertising to set itself apart from the pack. It is using a spare forceful campaign that actively discourages some people from using its products
This report addresses the evolution of the oils category and the common characteristics and main differences between eight European countries and the US, covering product segmentation and pricing
This report addresses the evolution of the capsules category and the common characteristics and main differences between eight European countries and the US, covering product segmentation and pricing
Firms from Israel and South America are showing faith in the European CBD market, and its bricks-and-mortar retail, with distribution deals to place their products in a growing number of outlets
This report addresses the evolution of the edibles category and the common characteristics and main differences between eight European countries and the US, covering product segmentation and pricing
This report investigates the current situation with respect to advertising CBD products via the most widely used social media platforms
A strong online presence has been essential to resiliency through the COVID-19 pandemic, but many larger offline retail chains that have also focused on selling through these channels may still see a recovery
CBD companies are in a fairly unique place in that they cannot use their primary function – health and wellness – to advertise their brands. And this is not without reason – as shown by the numerous instances of scurrilous companies making outlandish claims about CBD and cancer, Alzheimer’s and other diseases where a “miracle cure” is seemingly often the last chance of the desperate.
In a case that illustrates difficulties a number of CBD businesses have encountered in reaching their target market, a CBD company in the US is suing a TV advertising firm, alleging deceptive trade practices and breach of contract
Subscription services do offer potential benefits to CBD companies. Those benefits come with risks, which may be managed. But the key question for anyone interested in creating such a service is whether they prefer to market to early adopters that have done their research and know what products they want or to consumers with limited CBD knowledge in order to give them the chance to try products they may otherwise have overlooked.
One of the most iconic brands in the cannabis space, High Times, has entered into an agreement with Red White & Bloom (RWB) to develop cannabis-based CBD and THC products across the US
This market report for the first quarter of 2020 addresses the common characteristics and main differences between nine CBD markets around the world, looking at products and pricing
Subscription services are a niche area of the CBD market that could benefit from the ongoing COVID-19 pandemic, providing companies with security and customers with a way to try new products without leaving home
Former supermodel Kathy Ireland looks set to finally launch a range of CBD products after two prior relationships never developed beyond the prototype and testing phase
The US CBD market is in constant change, with brands continuously developing new product formats with different formulations and innovative technologies. Competition is fierce, so brands are adjusting their standard products to the most competitive formats on the market while also delivering new products. Using in-house data from both the online and offline markets, the most common brands on offer » Continue Reading.
CBD-Intel has identified price reductions throughout specific product categories in the UK CBD market. The full top brands & pricing report provides detailed analysis of these findings and further expands on current products, brands, pricing and product benchmarking for the UK market.
The US National Advertising Division (NAD) has criticised certain cosmetic and wellness products for not containing as much CBD as claimed on their packaging
This report provides an overview of the CBD product offering and brand landscape in Italy, covering change in brand engagement with product categories, products and price analysis as well as trend identification
This report addresses changes to the CBD product offering and brand landscape in Austria, focusing on change in brand engagement with product categories, products and price analysis
This report addresses changes to the CBD product offering and brand landscape in France, focusing on change in brand engagement with product categories, products and price analysis
After a slow start, Japan’s CBD sector is expanding rapidly, with the number of specialist shops growing, more vape and health shops, as well as the biggest discount retailer, now carrying CBD products
This report addresses changes to the CBD product offering and brand landscape in the Netherlands, focusing on change in brand engagement with product categories, products and price analysis as well as trend identification
This report provides an overview of the CBD product offering and brand landscape in Switzerland, covering change in brand engagement with product categories, products and price analysis as well as trend identification
This report addresses changes to the CBD product offering and brand landscape in Greece, focusing on change in brand engagement with product categories, products and price analysis as well as trend identification
This report provides an overview of the CBD product offering and brand landscape in the US, covering change in brand engagement with product categories, products and price analysis as well as trend identification
This report provides an overview of the CBD product offering and brand landscape in Germany, covering change in brand engagement with product categories, products and price analysis as well as trend identification
Initial reports on the results of the first ever socially distanced 4/20 are a mixed bag
GMP certification means little and European CBD producers are being held back by rules limiting varieties that can be grown, new analysis from CBD-Intel reveals. Our report also explains how US and Swiss producers are at an advantage
In order to help you keep track of how all this is affecting the CBD industry around the world, all CBD-Intel’s COVID-19-related coverage can now be found in one place here
This report identifies and contextualises any pricing differences across CBD products and markets around the world
Although prices can differ depending on the country, currency and economic development, there are some categories that stand out for being more expensive. The CBD-Intel brand and pricing report – a comparison across countries – provides in-depth analysis of the trends and differences for European countries and the US.
While the global coronavirus epidemic and consequent lockdown have caused uncertainty in the cannabis sector, investments in CBD are likely to go ahead in the coming months, some experts in the industry say
Continued investment and a number of minor launches suggest a CBD beverage from one of the major drinks players in North America may not be far off
CBD companies have had to adapt marketing strategies as the COVID-19 pandemic has developed. The pandemic and the associated practice of social distancing have overtaken 4/20, the biggest promotional day for cannabis
CBD-Intel studied the most prevalent brands in Greece, including a breakdown of products available, such as pet products, their formats, and conducted an in-depth pricing analysis.
This report addresses the changes to the CBD product offering and brand landscape in the UK, focusing on change in brand engagement with product categories, products and price analysis as well as trend identification
The wider impact of COVID-19 on the CBD sector in the US remains confused in the short term and largely a mystery in the longer term as companies scramble to gather information
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